Forty male beer drinkers were observed in a bar.
The patrons were exposed to either the usual volume or a high volume of background music. The results show that high volume levels led to increased alcohol consumption and reduced the average amount of time to drink their glass of beer.
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Make 21% more money during the week at your pub
Pubs with music and pubs with out music, the turnover difference is huge.
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Table turn. Several studies have shown that diners eat more quickly when fast music is playing.
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Playing Music Can Help You Sell More
Want customers to spend more on alcohol or order a dessert?
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