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12 June 2024

Tap into the neuroscience of music to boost your fitness business

There is no doubt spinning tunes in a fitness session brings good vibes, did you know this is backed by neuroscientific research?


OneMusic not only closely follows this research but are passionate about the impact of music in business. We provide licences to businesses to play music protected by Copyright. Our members – the people who are paid royalties from these licence fees - are the millions of global music creators who own the music. 

Whether you want your clients to work harder and be more focused, feel less pain, enjoy their sessions more or simply become regular members – We share the secrets of this science. 

For thousands of years music been an important substitute for medication

One Study out of Stanford University showed that “listening to music seems to be able to change brain functioning to the same extent as medication.”  

A NZ study found that some music alters the human state, that there is temporarily less connectivity of various parts of the brain, slowing the brain - i.e. allowing for a break or rest  

Professor Peter C. Terry (University of Southern Queensland) presented his findings in 2023 at the AUSActive Summit on music in exercise and sport.  

Benefits include enhanced effective responses, flow and reduced anxiety. Across 139 global studies - running, walking, cycling, strength, high intensity, weight-bearing and non-weight bearing - music: 

Volume has an impact on psychological response 

Various studies have shown that volume has an impact on the psychological response related to intensity and effort. The Rate of Perceived Exertion (RPE) decreases when loud music is played. Loud and fast music result in faster running speeds and heart rate compared to soft and no music.  

We bore easily – musical variety is a human need

No one wants to work out to the same 10 songs every workout, it is important to refresh your playlists every couple of weeks. 

Listening to preferred music has been shown to increase pain tolerance compared to other distracting interventions including cognitive tasks and humor.

Australian songwriter and performer Tash Sultana, sitting in a bright orange chair wearing all black with white sunglasses.
Australian songwriter and performer Tash Sultana, courtesy Lemon Tree Music.

Endurance exercise needs medium to high Beats Per Minute and hip-hop nails that

In a 2017 study, music was found to significantly extend the duration of exercise, more than doubling the average performance time in both males and females.   

In a study published by the National Library of Medicine, participants were randomly assigned into four different conditions:  

Results showed decreased rate of RPE in the endurance group that listened to LOW, MED and HIGH music compared to no music.  

“Those who listened to MED and HIGH music had a greater RPE reduction than the LOW group”

In other words, music sitting in the genres of up-beat pop, hip-hop, house, techno and dubstep would have this effect on your client's performance. 

Read about our fitness members in our news section including Deadlifts and Death Metal in Melbourne.

Check out OneMusic’s appearance on the Fitness Education Online podcast.


References

  1. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9149878/
  2. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8167645/
  3. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9037123/
  4. https://www.researchgate.net/publication/317025510_Effect_of_music_tempo_on_exercise_performance_and_heart_rate_among_young_adults
  5. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9149878/ 

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